Strip

Wales play in red jerseys (embroidered with the Prince of Wales's feathers), white shorts, and green socks. Their change strip (also known as alternative strip) is golden yellow. The strip is currently made by Under Armour. The shirt sponsor is Cardiff brewery SA Brain. Due to a ban on advertising alcohol, when the team plays in France, the "Brains" logo has been replaced by "Brawn" (in 2005), "Brawn Again" (in 2007) and "Try Essai" (in 2009) in a type style essentially identical to the Brains logo. For the Rugby World Cup, however, the jersey is only allowed the national union's emblem, the Rugby World Cup logo, and the logo of the jersey's manufacturer on it.

The Prince of Wales' feathers were chosen in the 19th century by the WRU over another Welsh symbol, the leek to demonstrate the principality's loyalty to Britain. In 1991, to enable the device to be patented, the original generic motif was replaced with a more stylised version. The original motto beneath the feathers was Ich dien (German for "I serve") but was replaced with WRU in the new version.

Wales wore black jerseys as part of celebrations for the WRU's 125th anniversary in 2005. The jersey was worn against Fiji and then Australia that year; the Australia match was the first time Wales had not played in their red jersey against one of their traditional rivals.